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Top 5 E-Commerce Strategies to Beat Your Competitors
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Top 5 E-Commerce Strategies to Beat Your Competitors

Having an effective E-commerce website needs a well-planned B2B strategy because product designing and its availability is not considered as a method of gaining new buyers and providing good customer experience.

While the landscape of B2B marketing is changing every day, bridging the gap between the marketplaces is what makes an E-commerce website to standout and as a good E-commerce institution, discovering an ideal purchasing experience that the online customers are seeking for is very crucial. It has to be connected to the ongoing development in your website to lead you to increasing of your sales.

For you to stay in the competition, here are the top five E-commerce strategies to beat your competitors.

  1. Develop a Mobile Responsive Website

Google recently predicted that 53.6% of the B2B E-commerce market uses mobile responsive and 90% of customers who have an impressive mobile experience with an E-commerce site are more likely to purchase from the same supplier. That means that a poor mobile responsive website will make you lose sales and lead you to the last spot in the market.

 

  1. Use an E-commerce Video

Video content serves as the great weapon of marketing for any B2B vendor. It increases conversions and sales, improves search engine ranking, more users and engaging online visitors.

 

Targeting an Indian market? Videos are great way to sell your product because Google’s survey revealed that 68% of users in India prefer sellers who uses video format in their B2B E-commerce marketing.

 

  1. Show your Product Ratings and Reviews

Talking about E-commerce marketing and branding strategies, adding product reviews and recommendations eases a site’s conversion ratio by 270% increasing your customers up to 73%.

 

These online reviews builds trust for E-commerce website. This serves as a social proof and considered to be powerful because it is trusted by many online visitors as personal recommendations and boosts conversion ratio of a website.

 

  1. Use Customer Friendly E-commerce Functions

Customer experience and engagements is the key to a successful B2B online strategy. Websites today added features that improve convenience in the part of online shoppers which effectively multiplies the sales and revenue generated by a B2B vendor.

 

An effective E-commerce seller should focus on improving and offer more convenience for a meaningful customer experience.

 

  1. Keep on Updating Your Website

One of the key aspects of an E-commerce development company is the improvisations. Adding new features and items, updating your product lists and evaluating on what part of your site a customer enjoys the most are some ways to maintain your loyal customers.

Always check the updated trends in your market place and equip your website to them.

 

Keeping in mind the five strategies above, you’ll be able to abstain the challenges that the business competition may offer without being left on the edge of the new business world. Update your website today. Contact us for more details.

 


Jeena Joy Medaflor

9 Blog posts

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